blog, Business, Entrepreneurship Caitlin Shogren blog, Business, Entrepreneurship Caitlin Shogren

3 Ideas for an inspirational quote board to develop your small business' brand identity

My experience branding has mainly been on the design side of things: logos, colors, fonts, etc. With Elisabeth’s approach, I started with an aesthetic about my brand, rather than on technical formalities.

Over the next 24-hours, it made me question a few other reasons why it was essential to find new ideas when making an inspirational quote board.

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Business, blog, Entrepreneurship Caitlin Shogren Business, blog, Entrepreneurship Caitlin Shogren

Do you identify as a freelancer or an entrepreneur in your small business?

#femaleentrepreneur, #youngentrepreneur, and #entrepreneur are common hashtags I see on Instagram, but what does it really mean to be an entrepreneur compared to a freelancer? If you’re starting your own small business, it can all seem very new and different compared to a desk job or even a remote job.

So that begs the question: what is the difference between a freelancer and an entrepreneur?

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blog, Business, Entrepreneurship Caitlin Shogren blog, Business, Entrepreneurship Caitlin Shogren

How to price your graphic design services and other small business pricing tips

When I first started freelancing, I went straight for uploading my portfolio and experience to UpWork. I knew it wouldn’t be the lucrative jobs search utopia I was looking for, but it would allow me to learn to be a freelancer with plenty of options.

When finding small business pricing tips, it can be overwhelming on where to start and how to price your graphic design services competitively.

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blog, Entrepreneurship Caitlin Shogren blog, Entrepreneurship Caitlin Shogren

9 of the Best books for women in business as creative entrepreneurs to get motivated

It's not always possible to stay positive and motivated as a successful entrepreneur and small business owner. So it's essential to know how to invigorate your entrepreneurial spirit.

As a creative female entrepreneur, I tend to look at other creative females to spark my motivation.

Here are some of what I consider to be my favorite and the best books for women in business.

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Entrepreneurship, blog, Lifestyle Caitlin Shogren Entrepreneurship, blog, Lifestyle Caitlin Shogren

7 Ways on how to practice mental health at work for entrepreneurs

Work can be a main stress point in many people’s lives. According to the American Psychological Association stress actually accounts for about 64% of the most commonly mentioned stressors for Americans.

While some people work better with additional, professional healthcare professionals, there are a few easy and quick ways to focus on your mental health in the workplace as an entrepreneur.

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blog, Business, Entrepreneurship Caitlin Shogren blog, Business, Entrepreneurship Caitlin Shogren

How to set goals for successful entrepreneurs with small businesses

As we continue to go through a slow period for small businesses, many are wanting to focus on brightening their future endeavors by setting goals to help them succeed in the long-run.

It’s important to focus on setting goals that are manageable and realistic for your circumstances.

The following tips are here to help you learn how to set goals that achievable as an entrepreneur.

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