Business, blog, Graphic Design Caitlin Shogren Business, blog, Graphic Design Caitlin Shogren

CREATE: How to make a clear and cohesive digital presence for your small business

I’ve always been encouraged by professors to have a digital presence. When I was attending and starting my classes at the University of Missouri, I was constantly told about the importance of having a presence on various social media and web platforms. It wasn’t enough to have experience. My experience needed to be broadcasted and promoted well for my peers and supervisors to take notice.

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Entrepreneurship Caitlin Shogren Entrepreneurship Caitlin Shogren

Analytics

Analytics are so cool. I like to look into specific aspects of my own analytics on almost a daily basis.

Geography shows just how wide a blog’s scope can be. It might not be overly important but vastly underappreciated in the range it shows.

Popular content is a bit more important than geography but it’s always interesting to see old pieces of content show up on my results as a main result of people’s interest.

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